Built from the region, for the region

MarketTrends.

See what is trending in Saudi Arabia, the UAE, Egypt and Oman right now, how fast it is moving and the story behind it. Updated every hour.

  1. 01Hourly trend tracking
  2. 02Rising and cooling signals
  3. 03The story behind every trend
dima trend board showing today's trends with rank, movement and posts per hour
HourlyTrend updates
24hRank history
dima trend board showing today's trends with rank, movement and posts per hour
HourlyTrend updates
24hRank history
01 / 04Every trend, ranked live
dima trend race replaying the top 10 trends hour by hour
Top 10Hour-by-hour race
Up · DownRank movement
02 / 04Watch the day unfold
dima trend details with an AI brief, hourly rank chart and the markets where it is trending
AITrend briefs
4Markets covered
03 / 04Context in one click
dima daily trend stories highlighting the biggest climber of the day
DailyTrend stories
EarlyRising signals
04 / 04The day's stories, picked for you

Trusted across the region

BMW logo
McDonalds logo
STC logo
Juhayna logo
Wadi Degla logo
Midea logo
What is rising · how fast · and why

Know what your market is talking about before it peaks.

Follow trends hour by hour, see which are gaining or cooling, and read the story behind each one without scrolling feeds.

Live trend board in dima
HourlyRefresh

A live trend board

Every trend in your market, ranked by importance, posts, reach or time on the list and refreshed every hour.

Trends gaining and cooling off in dima
3hMovement window

Gaining, holding or cooling

Each trend is labelled by how its rank moved over the last three hours, so you know what is building and what is fading.

Early-rising trend story in dima
NewTrends today

Catch them early

Spot trends that just started and fast-growing conversations from a small base before they reach the top of the list.

Trend details with AI brief and sample posts in dima
AITrend briefs

The story behind the trend

Open any trend for an AI brief, its hourly rank, reach, engagement per post and the posts driving it.

Map of the markets where a trend is trending in dima
4Markets

Where it trends, and what kind

See which of Saudi Arabia, the UAE, Egypt and Oman a trend reached, and filter by category from news and sports to business and entertainment.

Trend stories shown on the dima Brands page
DailyTrend stories

Trends next to your brand

See the day's trend stories beside your brand, and track your own conversation over time in custom dashboards.

Trending tabs vs dima

A trending list tells you what. Not why.

Move from a list that refreshes and forgets to trends with history, direction and context.

Them · Trending tabs
dima

Timeline

Only what is trending this second

Hour-by-hour rank across the last 24 hours

Direction

No sense of momentum

Gaining, holding and cooling signals

Context

A hashtag and nothing else

AI brief, reach and the posts behind it

Early signals

Visible once it is already big

New and fast-rising trends flagged early

Markets

One country at a time, checked by hand

Where each trend is trending across 4 markets

Tico Group

Mohamed Osman

Chairman, Tico Group

“Being top of mind in the F&B market is difficult. Every day we see new players and trends. dima helps us monitor where we stand in the market at all times and stay in tune with the next big thing.”

Your questions, answered

Everything you need to stay ahead of the trend.

Quick answers about markets, data and setup.

See dima with your market
Which markets does Market Trends cover?

Saudi Arabia, the UAE, Egypt and Oman. Your account follows the market you choose, and each trend shows which of the other markets it is trending in too.

How often are trends updated?

Every hour. dima refreshes the trend board hourly and adds rank history, movement, reach, sample posts and an AI brief to each trend.

How far back can we look?

Market Trends focuses on the last 24 hours, hour by hour. For longer views of your own brand and topics, dima's custom dashboards cover any date range.

Can we see why something is trending?

Yes. Every trend opens with an AI-written brief, the posts driving it, its reach and engagement, and how its rank changed through the day.

How quickly can we get started?

Most teams are live within 48 hours. The dima team sets up your market, and the trend board is ready to use from day one.

Your market is setting today's agenda

Catch the trend.Before it peaks.

See what is trending in your market right now, and the story behind it, in a live dima walkthrough.